At Ecommpay, we make online payments as smooth as possible for merchants looking to grow their businesses. We’re more than just a provider; we’re business partners dedicated to keeping our clients’ payments flowing, helping them make the most of every transaction.

Our mission is to simplify and enhance how payments are made and processed. As we continue to grow and evolve, we are seeking a dynamic and experienced Campaign Marketing Manager.

As Campaign Manager, you will be responsible for developing and executing marketing campaigns that attract, engage, and retain customers. You will work with other departments, such as customer success managers, revenue operations and sales, and you will orchestrate campaigns across digital platforms. You will ensure that all the results are trackable and measurable. Your role will involve staying up to date with the latest trends in our industry, using that knowledge to create effective marketing campaigns that lead to customer acquisition.

This position requires a unique blend of creativity, leadership, and analytical skills. The Campaign Manager must be able to think strategically, while also being able to execute on tactical initiatives.

Responsibilities

• Develop and run campaigns to acquire, convert, and retain customers in the UK and Europe
• Set up lead management processes for tracking, scoring, and reporting
• Create demand generation strategies with targeted messaging and effective channels
• Collaborate with teams to align and execute targeted marketing campaigns
• Implement automated customer journeys and email campaigns using HubSpot
• Optimize performance with A/B testing, data analysis, and adjustments
• Manage budgets and allocate resources to maximize ROI
• Update website content to ensure accurate and relevant information
• Organize and lead webinars to engage target audiences and support demand generation efforts
• Stay informed on industry trends and technologies to adapt strategies and maintain competitiveness
  

Requirements

• Strong organisational & planning skills
• Demonstrated experience in developing and implementing marketing campaigns that drive growth, retention and revenue
• An in-depth understanding of the latest marketing and technology trends and the ability to leverage them for business growth
• Excellent communication and collaboration skills to coordinate with other departments effectively
• Strong analytical skills to measure the effectiveness of marketing campaigns and make data-driven decisions
• A degree in marketing, business, or a related field
• Experience with marketing automation and CRM tools – specifically HubSpot
• Experience with 6Sense, Similarweb, Zoominfo, or similar ABM / marketing orchestration platforms
• Basic knowledge of HTML, website CMS, and SEO principles